Advertising option via LinkedIn
Leverage the reach of the official IZB LinkedIn channel for your communication.
Engage directly with the international automotive and supplier community through an editorial post on the official IZB LinkedIn channel.
Your content is supported by a professionally designed graphic in IZB branding, including your logo, ensuring a strong and consistent brand presence.
Increase your digital reach within a highly relevant industry environment and position your company visibly within the sector.
Your benefits at a glance:
Editorial post on the IZB LinkedIn channel
Professionally designed graphic in IZB branding with your logo
Direct reach to the international automotive community
Increased digital visibility in a relevant industry environment
€750.00*
Banner position on IZB homepage
Place your brand directly on the IZB homepage.
Take advantage of the high-impact banner slider on the IZB homepage to present your brand prominently and reach visitors effectively before and during the event.
Your logo will be displayed including your stand number and directly linked to your company website – ensuring maximum visibility and easy contact opportunities.
Please note that the banner must be created by you and provided ready for integration (format: JPEG/PNG; size: 1920 x 700 px).
Your benefits at a glance:
Placement in the banner slider on the IZB homepage
Display of logo and stand number
Direct link to your company website
High visibility before and during the entire event (period: August to October)
€800.00*
Company Contact Details
Make your company easily reachable and enable direct communication.
Your company contact details are displayed across all relevant IZB directories – on the website, the digital platform, and in the app. This allows visitors to contact you quickly and easily.
As part of your exhibitor profile, your contact details ensure continuous accessibility and support direct communication with potential customers and business partners.
Your benefits at a glance:
Visibility of your contact details across all directories
Easy and direct contact options for visitors
Supports lead generation and communication
Seamless integration into your exhibitor profile
€0.00*
Contacts in the Exhibitor Profile
Contacts in the Exhibitor Profile
Strengthen your personal presence in digital networking and make your team directly visible.
Add your contacts to your exhibitor profile, which is displayed on both the digital platform and in the app. This allows visitors to easily connect with the relevant people in your company.
Each contact can collect leads via the app and capture new connections digitally – enabling efficient and sustainable follow-up after the event.
Your benefits at a glance:
Direct contact opportunities for visitors
Stronger personal communication and networking
Efficient lead capture via the app
Greater transparency through visible contacts
Technical specifications:
Display of contacts within the exhibitor profile
Available on the digital platform and in the app
€20.00*
Content Ad
Your exclusive placement in the app – showcase your content in a highly visible and targeted way.
Content ads combine reach with in-depth storytelling: your banner is prominently placed on the app’s homepage and directs visitors straight to your individual advertorial.
Use this opportunity to present your messages in detail, highlight products or innovations, and engage your target audience effectively – all within the app.
Your benefits at a glance:
Prominent placement on the app homepage
Direct link to your individual advertorial
Combination of high reach and rich content
Targeted communication with your audience
Technical specifications:
Homepage banner: 1440 × 1920 px, JPEG, max. 500 KB
Title: max. 40 characters
Advertorial banner (optional): 1440 × 450 px, JPEG, max. 500 KB
Advertorial text: unlimited free text
Note: A maximum of 3 can be booked
€1,450.00*
Exhibitor Profile in All Directories
Ensure maximum presence and make your company easy to find at all times.
Your detailed company profile is displayed across all IZB digital platforms – on the website, the digital platform, and in the app. This ensures you reach your target audience exactly where they are searching for exhibitors, products, and solutions.
The exhibitor profile serves as the central digital presentation of your company within IZB and is a key component of your visibility and overall event success.
Your benefits at a glance:
Presence on the website, digital platform, and in the app
Central presentation of your company information
Optimal discoverability for visitors
Professional and structured brand presentation
€0.00*
Innovations@IZB Basic
Showcase your innovation within the official IZB innovation environment and reach key decision-makers in the industry.
Position your innovation in the professionally designed “innovations@IZB” publication and benefit from strong visibility within the official IZB innovation ecosystem.
Your innovation will also be published on the IZB website and included in a digital preview version distributed to decision-makers, Volkswagen representatives, and key multipliers.
In addition, you increase your chances of being selected for the “Products to watch” shortlist, from which Automobilwoche will choose the top 25 innovations of IZB 2026, as well as for official themed tours.
Your benefits at a glance:
Placement in “innovations@IZB”
Publication on the IZB website
Direct reach to decision-makers and multipliers
Opportunity to be featured in “Products to watch”
Increased visibility for official themed tours
€550.00*
Innovations@IZB Premium
Showcase your innovation within the official IZB innovation environment and reach key decision-makers in the industry.
Position your innovation in the professionally designed “innovations@IZB” publication and benefit from strong visibility within the official IZB innovation ecosystem.
Your innovation will also be published on the IZB website and included in a digital preview version distributed to decision-makers, Volkswagen representatives, and key multipliers.
In addition, you increase your chances of being selected for the “Products to watch” shortlist, from which Automobilwoche will choose the top 25 innovations of IZB 2026, as well as for participation in official themed tours.
With the premium add-on, you also benefit from an exclusive presentation of your innovation in the Connecting Area near the IZB Live Stage, as well as a highlighted placement in the online overview.
Your benefits at a glance:
Placement in “innovations@IZB”
Publication on the IZB website
Direct reach to decision-makers and multipliers
Opportunity to be featured in “Products to watch”
Increased chances for themed tours
Exclusive presentation in the Connecting Area near the IZB Live Stage
Highlighted placement in the online overview
€3,000.00*
IZB exhibitor news
Keep the IZB community up to date and share your most important company news.
Publish your press releases directly on the platform and inform visitors about innovations, product launches, partnerships, and the latest developments within your company.
Use the news feature to generate ongoing visibility, showcase your innovation, and actively engage with your target audience.
Your benefits at a glance:
Direct communication of company news
Increased visibility for innovations and updates
Strengthened brand presence and relevance
Targeted communication with visitors
Technical specifications:
Publication of news posts within the exhibitor profile on the digital platform and in the app
€250.00*
Key Visual Background Graphic
Stand out from the standard and showcase your company effectively:
With a custom key visual background graphic, you can transform your digital exhibitor profile into a real eye-catcher.
Present your brand image, campaign, or core message prominently in the background of your profile –
both on the digital platform and in the app. Create a strong first impression and increase recognition among potential customers and business partners.
Use this high-impact placement to clearly communicate your brand message and visually differentiate yourself from other exhibitors.
Your benefits at a glance:
Strong visual differentiation from standard profiles
Increased attention and brand recognition
Consistent brand presentation across platform and app
Ideal stage for campaigns, key visuals, or product showcases
Technical specifications:
Digital platform: 2560 × 640 px
App: 1440 × 1382 px
€280.00*
Links
Enhance your exhibitor profile with relevant web links and provide visitors with deeper insights into your company.
By integrating links to your products, services, or corporate content, you create a direct connection to your existing online presence – both on the platform and beyond.
Use this feature to guide interested users to additional information, extend your digital communication, and strengthen your overall visibility.
Your benefits at a glance:
Direct linking to additional content
Enhanced exhibitor profile with more information
Stronger digital brand presence
Ideal extension of your existing online communication
Technical specifications:
Integration of external web links within the exhibitor profile
€0.00*
Logo
Present your company logo as a strong first impression and create lasting brand recognition.
Your logo is displayed across all IZB digital directories – on the website and in the app. This makes your brand instantly visible and allows it to accompany visitors as a recurring visual element throughout the digital event experience.
Use your company logo as a central branding element to strengthen your professional presence and anchor your brand sustainably in the minds of your target audience.
Your benefits at a glance:
Visibility of your company logo across all digital directories
Strong first impression and high brand recognition
Professional enhancement of your brand presence
Recurring visual element on the website and in the app
€0.00*
Logo for Co-Exhibitors
Present your company logo as a strong first impression and create lasting brand recognition.
Your logo is displayed across all IZB digital directories – on the website and in the app. This makes your brand instantly visible and allows it to accompany visitors as a recurring visual element throughout the digital event experience.
Use your company logo as a central branding element to strengthen your professional presence and anchor your brand sustainably in the minds of your target audience.
Your benefits at a glance:
Visibility of your company logo across all digital directories
Strong first impression and high brand recognition
Professional enhancement of your brand presence
Recurring visual element on the website and in the app
€110.00*
Product category
Searched and found – position your company exactly where visitors are looking.
Assign your company to the official product categories in the catalogue to highlight your product focus and ensure immediate discoverability for interested visitors.
By structuring your presence within these categories, you increase your visibility and ensure your products are found exactly when users are actively searching.
Your benefits at a glance:
Direct discoverability via official product categories
Clear presentation of your product focus
Targeted reach to interested visitors
Increased visibility in product search
€75.00*
Product presentation
Showcase your products effectively and make your solutions visible to visitors.
The product presentation allows you to display individual products in an engaging and structured way. Take advantage of the broad visibility within the exhibitor list on the digital platform and in the app to attract attention to your offerings.
This helps you guide potential customers directly to your products and actively support lead generation and sales success during IZB.
Your benefits at a glance:
Targeted presentation of individual products
High visibility within the exhibitor list
Direct engagement with potential customers
Supports lead generation and sales activities
€190.00*
Sandwich banner (exhibitors A-Z)
Position your brand directly within the exhibitor directory and reach visitors while they are actively browsing.
The sandwich banner is displayed within the exhibitor directory on the official website and in the app – under the sections “Exhibitors,” “Products,” or “Events.” Integrated into the content flow, your banner gains strong visibility and attention.
Thanks to rotational placement, you benefit from repeated exposure and reach your target audience multiple times throughout their journey.
Your benefits at a glance:
Placement directly within the exhibitor directory
Displayed on the website and in the app
Rotational display for repeated visibility
Direct link to your company profile
Technical specifications:
Size web: 2580 × 215 px
Size app: 1440 × 296 px
Format: JPEG
Note: A maximum of 4 can be booked
€1,950.00*
Selfie Camera Background
Turn every visitor photo into additional brand reach.
With a custom-designed selfie background in the IZB app, your brand becomes part of personal event moments. Whenever users take a photo using the integrated selfie camera, your branded background appears automatically.
When visitors share these photos on their social media channels, your brand message spreads organically – driven by authentic, voluntary user interaction and extended reach.
Ideal for companies looking to combine digital interaction with social media amplification during IZB.
Your benefits at a glance:
Brand integration within the IZB app
Organic social media reach through user-generated content
High visibility in personal event moments
Additional brand exposure without extra media costs
€250.00*
Startpage-Banner in der App
Put your company in the spotlight and capture maximum attention from the very first click.
Your banner is exclusively placed on the app’s homepage – right where visitors begin their IZB experience. Use this premium position to make your brand instantly visible and create a strong first impression.
With only a limited number of placements and exclusive allocation per position, you benefit from outstanding visibility and clear differentiation from other exhibitors.
Your benefits at a glance:
Exclusive placement on the app homepage
Maximum attention from the first click
Direct link to your company profile
Limited availability for high exclusivity
Technical specifications:
Banner: 1440 × 450 px
Format: JPEG
Link to the company profile
Max. 3 placements available
€1,450.00*
Top Banner in the Exhibitor Search
Capture attention during IZB and secure a prominent placement for your company.
With your top banner, you appear in a central position within the exhibitor search – under the navigation sections “Exhibitors” or “Program” on the digital platform and in the app. This allows you to reach visitors exactly when they are actively searching for exhibitors and content.
Use this high-impact placement to maximize your visibility and drive targeted traffic to your company profile.
Your benefits at a glance:
Prominent placement within the exhibitor search
High visibility during active visitor search
Direct link to your company profile
Presence on the digital platform and in the app
Technical specifications:
Platform: 2560 × 320 px
App: 1440 × 450 px
Format: JPEG
Link to the company profile
Note: A maximum of 2 can be booked
€2,250.00*
Top-of-the-List Exhibitor Directory A–Z
Put your company profile in the spotlight and secure maximum visibility in the exhibitor directory.
With this exclusive top placement, your company appears in the A–Z exhibitor list and is prominently highlighted as one of the top exhibitors – including a direct link to your company profile.
Benefit from exceptional reach, as hardly any exhibitor search will pass by your placement. The highlighted position drives more attention, increases profile views, and ensures a strong presence across all digital profiles.
Your benefits at a glance:
Prominent placement
Direct link to your company profile
High visibility among visitors
Increased attention and greater reach across all digital profiles
Note: A maximum of 8 can be booked
€2,950.00*